Vegan, 100% organic, raw bars with superfoods and no sugar added. Their simple formula of only 4-5 ingredients makes them both healthy and delicious.

Our story begins in 2010 when Anita started making snacks for her children led by her conviction that food should be pure and simple. She still creates our recipes to be delicious and uncomplicated using the best ingredients. In our artisan factory we put our skill, mind and heart into crafting a first-class guilt-free product that you and your loved ones can enjoy. Roobar has a simple and delicious recipe that offers a healthy choice for everyone. Roobar is organic, raw, vegan, gluten-free, no sugar added, soy-free, GMO-free, Paleo friendly and Kosher.